JOUR 5725: Management of Media Organizations

News about media companies and advertising agencies from the digital archives of AdAge.

This version of Business Source Premier makes it easy to find articles and specialized reports from company profiles and industry reports. This is a good resource for business and economic topics and global studies.

Full-text coverage of the New York Times to present day. Does not include photos, illustrations, ads, wire stories, or other page-image level access. (via ProQuest Newsstream)

Get WSJ.com subscription through the library. Sign up for a personal account at the link above. Access to the articles, photographs, charts, podcasts, videos and other premium content available on the WSJ.COM website back to the 2010. Mobile app access is included in the subscription.

Search for journal articles on topics such as communication, mass media, film, television, marketing, business communication, health communication, and more.

This version of Business Source Premier makes it easy to find articles and specialized reports from company profiles and industry reports. This is a good resource for business and economic topics and global studies.

Includes information on more than 162 million businesses, both public and private, around the world. Business data includes Annual Revenues, Employee Counts, Corporate Family Tree, Key Contacts, Analyst Reports, SWOT reports, stock data, financials and other vital information. Important note: downloading company lists is not available on the academic subscription.

Mergent Intellect provides access to private and public U.S. and international business data, industry news, facts and figures, executive contact information, the ability to access industry profiles and much more. It also provides access to contact information for over 250 million U.S. consumers using WhitePages Pro data.

Mintel reports provide market research on consumer products, services, and lifestyles to identify economic drivers, leading companies, market share, market size, trends, segmentation, and analysis of consumer attitudes and purchasing habits. Includes Mintel Trends to analyze consumer trends by sectors, demographics, themes and regions.

Statista provides statistical data on many topics including media, business, politics, society, technology and education. The Global Consumer Survey offers a global perspective on consumption and media usage, covering the offline and online world of the consumer. It is designed to help marketers, planners and product managers understand consumer behavior and consumer interactions with brands.

ComScore is an industry source for web analytics about major online properties, which is useful for consumer and audience research and for statistics and rankings of websites.