Brands Enterprise: Direct to Consumer

Mintel reports provide market research on consumer products, services, and lifestyles to identify economic drivers, leading companies, market share, market size, trends, segmentation, and analysis of consumer attitudes and purchasing habits. Includes Mintel Trends to analyze consumer trends by sectors, demographics, themes and regions.

Statista provides statistical data on many topics including media, business, politics, society, technology and education. Sources include market reports, trade publications, scientific journals, and government databases. Data can be accessed by searching or browsing by industry, topic, country, digital market or infographic. The Global Consumer Survey offers a global perspective on consumption and media usage, covering the offline and online world of the consumer. It is designed to help marketers, planners and product managers understand consumer behavior and consumer interactions with brands.

Market research reports on service industries, consumer goods,food and beverage, heavy industry, life sciences, technology and media.

National Science Foundation-backed company that uses data to provide Venture Capitalists, corporate strategy and Mergers & Acquisitions groups, and investment bankers with intelligence on emerging companies and disruptive technology trends.

Search industry reports for the United States, Canada, China, and global topics. Each report provides an overall current picture of an industry, including overviews, leading companies, sales information, and authoritative sources for researching hundreds of industries. Includes Business Environmental Profiles that summarize key drivers for industries in the U.S.

Find business articles from journals and magazines in marketing, management, information technology, operations, human resources, accounting, finance and economics dating back to 1965.

Use Google Scholar to find articles from academic publishers, professional societies, research institutes, and scholarly repositories from colleges and universities. If you are using from off-campus access, change the "Library Settings" to University of Minnesota Twin Cities. Look for the "FindIt@U of M Twin Cities" links in your Google Scholar search results to access full text and PDFs. View this tutorial to learn how to go from a general idea to a very precise set of results of journal articles and scholarly materials.

Search millions of newspapers, business magazines, and newswires with international and foreign language coverage with all editions of the Wall Street Journal. Financial information for publicly traded companies, stocks, funds, currencies, and common market indexes. Limited to 7 simultaneous users.